July 30, 2026 by Hayley Levine

São Paulo is the largest city in Brazil and, while it isn't the capital, it's the country's financial capital. It's a city of deep cultural and culinary diversity, home to the largest Japanese population outside of Japan and a destination in its own right for gastronomy.

Read on for more

Cogent has been in São Paulo since 2018. Over the past eight years, we've lit 15 carrier-neutral data centers in the market.

As Brazil's economic hub, São Paulo is where businesses across finance, manufacturing, and consumer goods put their headquarters. Itaú Unibanco, which holds the largest market cap and assets of any bank in Brazil, is based here, as is the digital bank Nubank. Ambev, the largest bottler of PepsiCo products outside the US, and JBS, the world's largest meat processor, both call São Paulo home.

São Paulo is a major hub for the telecom industry. It has the largest concentration of data centers in Latin America, with over 500 MW of wholesale inventory available. IX.br, one of Brazil's premier internet exchanges and among the world's largest by traffic, is hosted in the city. Brazil's largest telecom provider, Telefônica Brasil, is located in São Paulo, along with TIM Brasil and Claro.

Cogent's presence goes beyond the 15 data centers we connect. We link São Paulo via subsea cable to multiple major cities, including Santiago, Buenos Aires, Fortaleza, Miami, and New York, and connect to Rio de Janeiro over terrestrial cable.

Whether you're looking to establish your business in São Paulo or reach the wider region and beyond, Cogent can take you there.

About the Author:
Hayley Levine is a Communications Specialist that works with technically-versed and business-minded individuals who support our global customer base. She highlights how Cogent’s set of products and services can address customer challenges from her involvement in customer conversations